Design digital experiences people actually love
I turn human behavior into design clarity. Your users feel understood. Your business grows. It's that simple.
I turn human behavior into design clarity. Your users feel understood. Your business grows. It's that simple.


I’m Elena, a UX designer with a license in medicine and a passion for simplifying complexity. After 3 years designing for high-stakes healthcare platforms In Switzerland, I’ve learned this:
Great UX isn’t about pixels. It’s about how people think, feel, and decide, under pressure.
Now I help businesses build intuitive and high- performing digital experiences that turn visitors into customers.

CarePath Platform | SOPHiA Genetics
I designed a clinical decision platform that reduced oncologists' diagnostic workflow time by 40% and scaled across 8 countries.
Goals Fitness | Landing Page Redesign
I redesigned a fitness app landing page with conversion-focused UI, mobile responsiveness, and modern brand identity.
Integrative Medicine of NYC | Landing Page Redesign
I redesigned a medical practice landing page with optimized user experience and conversion-focused design that transforms website visitors into booked patients.
I build digital experiences that convert. Every audit, design, and redesign is crafted to attract your ideal clients and drive measurable business growth.
Uncover what’s blocking your growth and fix it fast
Businesses needing quick, actionable fixes to improve their existing website’s performance
Comprehensive UX audit - identify what prevents conversions
Competitor benchmarking - shows where competitors beat you
Detailed findings report - solves problems costing you customers
Prioritized action roadmap - maps quick wins to growth
1-3 weeks
From 750 CHF
Attract the right audience and turn visitors into loyal customers
Entrepreneurs, personal brands, and fast-growing service businesses
Strategy workshop - clarity before we even start
User research & personas - attracts the right audience only
Conversion-centred design -guides visitors toward action naturally
Fully custom branded Webflow website - reflects your value perfectly
1-3 months
From 2900 CHF
Turn your digital presence into one that converts
Established businesses ready to level up
Current state audit - uncovers gaps costing you growth
Brand strategy & positioning - defines your competitive advantage
Visual identity design - builds instant credibility
Optimized conversion flows - turns browsers into buyers
Fully custom branded website - elevates your entire brand
2-4 months
From 3500 CHF
People buy when they trust. I build that trust through clear messaging, intuitive flows, and visible security, that coverts visitors into customers.
Your customers find answers without friction, but the experience stays with them. That's the difference between "working" and"delighting."
I create solutions that work today and tomorrow. That are different because they're yours, purposeful, and authentic.
Less clutter means faster decisions. I design clean experiences that guide users exactly where they need to go.
Book a free 30-minute consultation. We'll review your current experience, identify quick wins, and discuss which approach fits your goals.